The event brings ideas on revenue strategies, use of intelligence data, platform publishing and viral content in social media. Speakers from India and abroad will share their insights and experiences on how to sustain the engagement with the readers and increase the share of revenue from digital.
The key topics to be covered at the event include:
The recent World Press Trends report shows that the global digital circulation revenues grew by 28% and a full 300 % from 2012-2016, with a trend expected to continue. Reader revenue now makes up about 30 % of total digital revenue. The digital media world requires continuous push and well understanding of reader habits and the strategies in order to maintain and generate readers revenue through good quality content.
Digital Media India 2018 promises to discuss all these and more, over the two days.
While the conference will take place on 08-09 February, two parallel pre-conference workshops will take place on 07 February, all at the same venue.
Two parallel pre-conference workshops will address a) Paid content business models b) Big data for journalists.
The event expects to attract more than 175 senior news publishing executives from India and abroad: CEOs, CDOs, Digital Editors-in-Chief, CMOs, Digital revenues strategists, Heads of sales, Media buyers and Advertising Agencies are expected to attend the event.
Regular updates on the event will be available at the Digital Media India website, Twitter with #dmi2018 and at the conference’s FB page.
The event offers various sponsorship opportunities for suppliers to highlight their presence and brand image. The booking for info table and sponsorships is open now.
WAN-IFRA, based in Paris, France, and Frankfurt, Germany, with subsidiaries in Singapore and India, is the global organisation of the world’s newspapers and news publishers. It represents more than 18,000 publications, 15,000 online sites and over 3,000 companies in more than 120 countries. Its core mission is to defend and promote press freedom, quality journalism and editorial integrity and the development of prosperous businesses.