SANDY ORIGINAL, a new tactile, gritty and slightly rough film for the Luxury Packaging & more.
On rare occasions, a company launches a product on the market making a substantial difference with existing products and leading to new sensations. DERPROSA launches SANDY ORIGINAL, a new matte film, granular to the touch, unique in its kind.
A few years ago, DERPROSA (currently known as Taghleef Industries S.L.U.) captivated prestigious brands, publishers, graphic designers, and printers all over the world with its first tactile film for paper and cardboard lamination. DERPROSA created and patented DLSOFT TOUCH, a film with an ultra-matt finish that conveys a silky and velvety feeling to any laminated graphic product.
This worldwide novelty, which has since then set the standard in the graphic industry, has defined the innovative path taken by DERPROSA in those years, during which it had time to perfect and diversify DLSOFT TOUCH Original with scratch-resistant versions, opaque and colour versions, and even metalized ones. Moreover, new silvery and golden films have been developed, as well as high-gloss, scratch-resistant films, and versions featuring improved adherence for digital printing, among many others.
Thanks to its proven track record and experience, and coinciding with the 30th anniversary of DERPROSA, it now goes by the name of SANDY (DERPROSA SANDY ORIGINAL). Once again, a film that makes the difference as far as sensations are concerned.
DERPROSA SANDY ORIGINAL is an innovative haptic matt film that evokes pleasant feelings of homogeneous roughness to the touch, providing a perfect contrast with the already widely acclaimed DLSOFT TOUCH. Both products produce a unique and unmistakable feeling, inciting consumers to make purchases or choose a product to the detriment of any other non-laminated or traditionally-finished product. Many Neuromarketing studies have demonstrated the direct and positive connection between the choice of new film textures and the income statement of brands requiring films such as SANDY or DLSOFT TOUCH in packaging lamination processes.
DERPROSA SANDY ORIGINAL is applied just as any other conventional lamination film used in the graphic arts and may be used in any project seeking to achieve a matt finish and an impressive feeling to the touch. Currently, to achieve a similar quality, one has to resort to serigraphic varnishes, which are far from providing the same level of homogeneity and consistency.
In 2018, DERPROSA SANDY ORIGINAL is being showcased at the three editions of LuxePack, the world’s landmark event in the premium and luxury packaging industry.
In Europe, its debut coincides with LuxePack Monaco where it is shown to the industry’s leading brands and professionals. Taghleef Industries keeps making progress through innovation, differentiation, diversification, and the addition of value to its clients and society as a whole.
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